> For the complete documentation index, see [llms.txt](https://help.mypipeline.co.in/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.mypipeline.co.in/workflow-triggers/workflow-trigger-membership-product-started.md).

# Workflow Trigger: Membership Product Started

The Membership Product Started trigger will activate a Workflow when a contact begins or interacts with a specific product in a membership. In this article, we will go over how to use this trigger to track specific membership products and send additional resources once a product has been started.

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Step 1: Creating and Editing the Trigger

* Navigate to Workflows
* Create a new Workflow or click on an existing one
* Click “Add New Workflow Trigger”

<figure><img src="https://lh6.googleusercontent.com/CGp-0nxqtSRYjrnNj98bM1WXdJpojeSu1DNBmKKjFoskESvrK2lX1MdgiEDrjdkRlJ1qbVgzc6pN6yRF9Wh_HjOKxpaLyFIUigkOmzspTkoezNJA95BhHVyI8pwat6JzktYre-IEv6-mhM7vsiBDERw" alt=""><figcaption></figcaption></figure>

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* Name your Workflow Trigger
* Select “Product Started” under the Membership triggers section of the dropdown.

<figure><img src="https://lh3.googleusercontent.com/l8b1Bviyj7MHlep6teA76HNiAkyjNuqZQyHzV9UfAbmoLiUTPzjbSdGrTCdS66mvjSZATfjDLPQ9NTJRluwQg9TiSFWzADPCLGuFfGMhlEVQ7j1Ump2KiXhzLKIDGUZ4ZSZPYjwATG1ZCsqm_3QigEc" alt=""><figcaption></figcaption></figure>

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* Add the trigger with filters for the product and save.
  * *Note: If you do not add filters, this will fire any time a product has been started. It is recommended to use filters to further customize the workflow.*

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<figure><img src="https://lh4.googleusercontent.com/83IYGFKtQrggsDPsyDmgEqrDsA8MKczbWX7-MPA1xGB4_PHNVXnR9GZzJhA9268NCA1PHBHs7kInitqwAcgcFCFZyfG_QoYe0pCQEFNTUiMdyCg-OjQONruvGxGhXpWfqgFxlD6wFiNmhRPyVHpqyJA" alt=""><figcaption></figcaption></figure>

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Once you’ve set up your trigger, you can then follow up with automation to the contact to provide more detailed information or an introductory email or text.&#x20;

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You can also use specific membership-related custom values to insert text automatically. We have an example below of usage.

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<figure><img src="https://lh3.googleusercontent.com/ICzsYF48mbEWPGmRCybg-2k5rpV48KlVTdmOtkQ44kJe2-xSagoEJwkavWYYbJWkbBiS2peB7LJosE1GPWHRF8EKn02z5i83CM9szF4_tZlYI9dYuRlOFqchilsaEOAOsqqyutENaaaZrUFiCu6TxT4" alt=""><figcaption></figcaption></figure>
